↑ See this video? This was their launch video. I created the concept, script, direction and I edited it!
Brand Design: Mocha Local
Mocha Local is an online Farmers' Market & Meal Kit Delivery service. Using local ingredients from Albertan Farmers and Producers, their professional chefs curate a collection of new and delicious recipes every week. Their online Farmers’ Market supports and sells local items, connecting the community to Albertan Farmers and Producers.
While working with the studio, Output Media, I was the Lead Designer for this project. Listed below is a brief summary of the project and my contributions.
Mocha Local is an online Farmers' Market & Meal Kit Delivery service. Using local ingredients from Albertan Farmers and Producers, their professional chefs curate a collection of new and delicious recipes every week. Their online Farmers’ Market supports and sells local items, connecting the community to Albertan Farmers and Producers.
While working with the studio, Output Media, I was the Lead Designer for this project. Listed below is a brief summary of the project and my contributions.
Getting Things Started
Mocha Local was a start up business. They had strong values and knew what they wanted to accomplish as a business. Next, they needed a brand that aligned with their vision and values. After a few meetings and discussions, I began designing their logo and their overall brand identity that communicates their story and personality.
This included:
This included:
• Brand Colours
• Fonts
• Print Materials
• Social Accounts and Materials
• Web Page Images
• Email Marketing
• Fonts
• Print Materials
• Social Accounts and Materials
• Web Page Images
• Email Marketing
↑ See this picture? This was used as promotional material. I created the concept, direction, set design and I edited it!
Home Page Banner Image Design:
Print Materials & Photography
Mocha Local needed to have their Recipe Cards designed and photographed. I lead the shoots, edited the photos and designed the Recipe Cards to all fit their brand.
Mocha Local needed to have their Recipe Cards designed and photographed. I lead the shoots, edited the photos and designed the Recipe Cards to all fit their brand.
Email Design & Marketing:
Landing Page Design:
